Why Private Sourcing
Forever starts here.
Private sourcing allows clients to view multiple stones side by side, understand the true differences beyond grading reports, and select with confidence rather than urgency.
Every diamond is sourced for a purpose.
I.
Requirements First
Sourcing begins only after a consultation.
We establish:
- Desired proportions and performance
- Budget parameters
- Aesthetic priorities
This ensures that each stone presented is relevant.
II.
Selection & Comparison
We source a considered selection of diamonds for review.
Clients are guided through:
- Cut quality and light performance
- Subtle differences in color and clarity
- Value distinctions that grading alone does not reveal
Education is central to the process. Clients are informed, not persuaded.
III.
Evaluation Beyond the Four C's
While grading reports are essential, they are not sufficient on their own.
Our evaluation considers:
- Proportion and symmetry
- Optical performance
- Balance and presence once set
Stones that do not meet visual standards are declined, regardless of grade.
IV.
Transparency
Clients are shown exactly what they are choosing between.
This includes:
- Grading documentation
- Clear explanations of pricing differences
- Guidance without pressure
The final selection is made with clarity and confidence.
Standards Without Compromise
We do not source:
- Stones chosen solely for size
- Diamonds with visible performance issues
- Inventory that requires justification
If a stone does not meet our standards, it is not presented.
A Considered Alternative to Retail
Private sourcing offers a different experience. It replaces pre-set pricing with informed choice, limited options with meaningful comparison, and sales-driven urgency with deliberate guidance.
For many clients, it is the first time the diamond selection process feels clear.
Diamond sourcing is offered exclusively.
